Empower your team to sell more wine with confidence. Our restaurant-focused services are designed to enhance guest experiences, improve wine knowledge, and boost profitability. Whether you’re launching a new wine list or refreshing your team’s skills, we provide tailored solutions to meet your goals.

• Restaurant Training Series:
  Build staff confidence with our Glass & Grape training series:

  • Foundations of Wine Knowledge (101): Perfect for new hires and refresher courses.

  • Advanced Techniques (201): Dive into pairings, regional nuances, and guest interaction.

  • Mastering Wine Knowledge (301): Train senior staff with deductive tasting and aged wines.

• Wine Program Evaluation:
  Optimize your wine list for profitability and guest satisfaction with a full program review. Services include:

  • Menu design and organization.

  • Pricing strategies for better margins.

  • Seasonal recommendations and staff training.

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Strengthen your partnerships and boost placements with training designed for your restaurant and retail clients. Our services empower on-premise and off-premise accounts to better represent your portfolio, sell more wine, and engage customers.

• Client Training Programs:

  • Customized wine education sessions tailored to your distributor portfolio.

  • Focus on storytelling and guest-facing sales strategies.

• Sales Team Development:

  • Equip your reps with in-depth knowledge of terroir, regions, and varietals to strengthen client relationships.

• Wine List Placements:

  • Work with Seth to position your wines as standout selections for restaurant and retail accounts.

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Elevate your corporate events and team-building activities with curated wine experiences. We provide entertaining, educational wine events tailored to your organization’s needs. Perfect for client appreciation, team celebrations, or virtual happy hours.

• Team-Building Tastings:

  • Engage your team with a private wine class or guided tasting, designed for both beginners and enthusiasts.

• Client Appreciation Events:

  • Impress clients with a custom wine-tasting experience that blends education and enjoyment.

• Virtual Wine Experiences:

  • Bring teams together no matter where they are with interactive, virtual wine classes.

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Discover the world of wine through fun, approachable classes designed for wine lovers at any level. From exploring iconic regions to mastering tasting techniques, we make wine education engaging and accessible.

• Introduction to Wine:

  • Sip & Discover: Learn the essentials of wine in a relaxed setting. Perfect for beginners.

• Exploring Regions & Rare Finds:

  • Discover wines from around the globe or dive into the nuances of aged and rare bottles.

• Private Wine Tastings:

  • Host an unforgettable evening for friends or family with a guided tasting tailored to your group.

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Expand your brand’s reach and connect with consumers through expert representation at tastings, trade shows, and private events. Seth combines storytelling with hands-on experience to create memorable brand impressions.

• Event Representation:

  • Let Seth showcase your wines at key industry events or private tastings.

• Distributor & Retail Staff Training:

  • Ensure your brand’s story is shared effectively with tailored training for on-premise and off-premise teams.

• Consultation Services:

  • Optimize your event strategy or wine presentation with expert insights.

Schedule a Free Consultation Today